Putting together a social media marketing strategy that’ll compliment your business goals can be an extremely worthwhile exercise. When using Social Media for your Internet marketing, it’s very important to start with a selective strategy. Make sure you use the social networks that best fit your business and the business goals and outcomes you want to achieve. Just pick a few social media platforms. You don’t have to try to connect via every social media mechanism, just the ones that your customers use for interacting with your business.